Edwin Yu

Associate Director, Finance

Edwin serves as the Associate Finance Director in the Head Office at ELEVATE in Hong Kong reporting to the CFO. He leads the PMO for company-wide strategic projects like the Full Potential Plan and ERP upgrade. He also works closely with the Executive Leadership Team on corporate finance and strategic projects e.g., M&A valuation, due diligence and closing.

Prior to joining ELEVATE, Edwin was the Senior Manager of Yiguo Group, one of the Alibaba-invested ventures in e-commerce and he also served as Financial Analyst of Corporate Development and Investments of B2B media company Global Sources Ltd (NASDAQ listed since 2000; sold to Blackstone via privatization in 2017) with extensive experience across market and investment research, financial and business analysis, integration planning, and ROI & KPIs monitoring for all investment projects.

Edwin graduated from the City University of Hong Kong with a bachelor’s degree in Business Management and a Postgraduate Certificate in Professional Accounting. He is also a Member of the Hong Kong Institute of Certified Public Accountants, where he is based.