About ELEVATE - Our People - Heather Canon (Franzese)

Heather Canon

Vice President, Capacity Building, ELEVATE

Heather leads ELEVATE’s Capacity Building team from the company’s Hong Kong headquarters. In this role, Heather directs four business lines: Worker Engagement, Factory Services, eLearning and MCSR (Program Support) services.

Earlier, Heather co-founded and led the social enterprise that developed the award-winning Laborlink mobile platform. Leveraging new technologies, Laborlink innovates to meet the diverse needs of workers by providing anonymous and unfiltered worker insights to companies and their suppliers. In 2017, ELEVATE acquired Laborlink and integrated this technology with assessments in a scalable and cost-effective way.

Previously, Heather launched the Fair Trade Certified™ Apparel & Linens program in the US, a new way to help consumers make informed purchases and support ethical business. She brings together industry experience with Columbia Sportswear Company and field experience working with small-scale farmers in West Africa.

Heather has a Master’s degree in Economic Development from Harvard Kennedy School and is a Purpose Economy 100 (PE 100) global changemaker.

Contributed blogs and insights


Keeping open lines of communication with workers is critical during COVID-19

The Amader Kotha Helpline's call traffic has increased four-fold during the last three weeks do to a range of issues…

  • 2 April 2020
Read blog

Is a corporate ethics line fit for purpose in the supply chain?

Extending a whistleblower hotline used for corporate or retail employees to the supply chain might not be fit for purpose. …

  • 19 February 2020
Read blog

Hierarchy of needs: What stands in the way of women’s empowerment?

Removing structural and systemic barriers to women’s empowerment…

  • 28 June 2019
Read insight